Brian Hancock - an Internet Marketer since the mid 90's talks about SEO, SEM, Analytics, Conversion Optimization, and anything else he finds interesting.
Tuesday, May 19, 2009
Advanced Segments in Google Analytics
A video from Google that describes the basics of using the Advanced Segmentation feature in Google Analytics. I continue to find new ways to use this feature to arrive at ACTIONABLE data! :)
About Brian Hancock:
I got my start in the early to mid nineties creating web sites as a consultant. In 1998 I started a web-based lead generation business for home builders that generated over a million dollars per year at it’s height, with hundreds of builders subscribing to the service and most of the major mortgage banks as advertisers. After a disagreement on direction with my other partners, I ventured off to begin helping other people grow their businesses at one of the fastest growing Internet Marketing agencies in the country.
Now I use more than twelve years of experience in Internet marketing to help bring more patients to medical practices around the world. I manage a team of 12 at MedNet Technologies and together we currently market over 700 medical practices through SEO and manage over 1 million dollars a year in SEM ad spend.
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